SEO consulting and sparring with substance.

Systematic progress.

Be one of the winners!
mainmed logo sw transparent
toneroffice sw transparent 1
staatsweingut logo sw transparent
allsafe sw lolgo transparent

Web design & SEO

For some it’s a profession, for me it’s a passion.

My passion for search engine optimization and web design was the driving force behind the creation of seoguideline.de. My initial curiosity and ambition developed into a real passion, which today defines my professional goal.

Today, as an expert, I offer individual solutions in the field of search engine optimization. My work with companies, start-ups, educational institutions, doctors, newspapers and as a freelancer with agencies is characterized by a personal and tailor-made approach.

Since 2015, close and direct cooperation with my clients has been a priority. Let’s set goals together and develop strategies to quickly find the best solution for your company.

Kristian Trpcevski CEO SeoGuideline Freiburg e1689864071267

Your strategic sparring partner.

With experience from numerous projects for medium-sized companies and market leaders, we develop digital strategies that create real competitive advantages.

Scale what counts.

We recognize the decisive growth levers and implement them – with a clear focus on transforming ideas into measurable results.

Managing resources sensibly.

Whether internal or external: We orchestrate all parties involved efficiently and purposefully – for smooth processes and maximum impact.

From strategy to digital growth

SeoGuideline is a specialized digital growth consultancy with a focus on search engine optimization(SEO), content strategy, generative engine optimization(GEO) and digital visibility.

We support medium-sized and large companies in successfully positioning themselves in the digital transformation, activating untapped potential and achieving sustainable growth.

While many agencies get bogged down in detailed operational work, we combine the strategic thinking of a consultancy with the implementation power of an agile digital unit – all from a single source.

Google SGE Analysis

SGE Analytics is an essential tool in the new AI world, helping companies understand and optimize their online presence. It reveals how products and services appear in Google’s new Search Generative Experience and provides valuable insights into changing user search behavior.

Analyzing your own rankings in comparison to the current SEO rankings enables strategic adjustments to be made in order to increase visibility and engagement. In this sense, it is not only an investment in the future, but a necessity for success today. Take the initiative now and secure your lead.

What challenge is slowing down your growth?

AMBITIOUS GOALS

There are big growth plans – but no clearly defined digital strategy to achieve them systematically.

NO VISIBLE EFFECT

SEO and content measures are running, but there is no impact on rankings, leads or sales.

LACK OF PRIORITIZATION

Too many parallel initiatives are blocking progress. There is a lack of clear focus on the levers that really count.

RESOURCE BOTTLENECKS

Internal capacities are not sufficient to consistently drive growth topics – neither strategically nor operationally.

MARKETING AS A COST CENTER

Without clear target orientation and measurability, marketing is recorded as an expense – not as an investment in growth.

LACK OF EXPERTISE

Complex SEO questions, technical hurdles or strategic decisions remain unanswered.

NO AUTOMATION

AI potential and automation are not being utilized – repetitive processes cost time and efficiency.

STRATEGY WITHOUT IMPLEMENTATION

There are ideas and concepts, but no one to put them into practice concretely and effectively. Sometimes too much is just too much.

SILO THINKING INSTEAD OF COOPERATION

Departments work at cross-purposes – there is a lack of cross-departmental coordination and common goals.

Local SEO

Increase your local presence and attract more customers. Customized approaches. Perfect Local SEO strategies are specifically designed to make your business stand out in your city and increase your sales. Do you want to appear more prominently on Google?

SEO Audit

A thorough analysis is the foundation of effective SEO optimization. With a detailed SEO audit, I uncover any discrepancies and ensure that they are rectified. Your website will be treated individually and with the utmost care – far removed from any mass production.

SEO workshops

Interested in deepening your SEO knowledge? I offer customized in-house seminars directly at your company. I can impart valuable SEO knowledge to you or your managers, tailored to your specific needs.

Customers who already value our cooperation

seoguideline logo schwarz menu
5.0
Based on 17 reviews
powered by Google
ALV UjXeASurZI24ViEu7dV6zFdGUPZTA2P7LHGRIduOVRurq0gY Y7I=s56 c rp mo br100allsafe G.
07:00 03 Feb 25
Kristian nimmt sich die Zeit, das Unternehmen zu verstehen und kennenzulernen. Er steht jederzeit bei Fragen zur Verfügung. Die Zusammenarbeit mit ihm können wir nur empfehlen!
ACg8ocLKVEzhb71tu6u5gw0yXcjsbGfcT5T3Zy0t6DtoBGGzrlhM3w=s56 c rp mo br100Eugen P.
11:15 20 Oct 24
Vielen Dank für die Optimierung einer unserer Webseiten. Vorher versuchten wir SEO selber zu machen, doch merkten das es schier unmöglich ist bei dem ganzen Daily Business. Herr Trpcevski hat unsere Webseite souverän optimiert und uns klar über die notwendige Maßnahmen aufgeklärt. Wir freuen uns weiterhin mit ihm zu arbeiten!
ACg8ocIakA34IohFVPVRLGzCAxi6eBS3rwe8j KuWrBS0mTnZT0bgw=s56 c rp mo br100TonerOffice D.
13:51 01 Jul 24
Danke für die freundliche und professionelle Beratung.
ACg8ocLHBUeeAkyrXrWVKq3ct rcWzoh3XRp3yUwK84KV2IExfm98Q=s56 c rp mo br100Rubar V.
16:21 23 Jun 24
Lieber Herr Trpcevski,

vielen Dank für Ihre Beratung für lokale Suchmaschinenoptimierung. Die Beratung hat unserem Unternehmen in Freiburg geholfen lokal sichtbarer zu werden. Das komplizierte Thema SEO konnte Herr Trpcevski uns leicht und verständlich rüber bringen.
Vielen Dank für die tolle Unterstützung!!!
ACg8ocK8QWVLdfekdhZF76aaH ZkCJ HynN0faSnD01ajrbod 4ZWw=s56 c rp mo br100Florian R.
04:20 13 Nov 23
Besser geht es nicht! Wer eine professionelle Homepage wünscht die nicht nur schöne Bildchen zeigen kann, sondern tatsächlich bis in die Tiefe durchdacht ist, ist hier richtig. Schnelle, freundliche und kompetente Beratung, hohe Fachkenntnis und Geschmack. Große Empfehlung!
ACg8ocImkYytuMaFX1IiE9bsq0CrepGD rZL6VVgg04FLJwz NRx A=s56 c rp mo br100Tobias T.
16:24 12 Nov 23
Herr Trpcevski versteht sein Handwerk. Er kennt sich sehr gut mit SEO aus. Er hat es geschafft, dass unsere Webseite bei Google wesentlich besser gefunden wird, wodurch wir mehr Anfragen erhalten. Aus diesem Grund geben wir ihm gerne 5 Sterne, da wir sehr zufrieden sind, und ihn gerne weiterempfehlen.
ACg8ocIsrWLeN9Jh1ELVkPx52dX2E1rktLbn4oud CqqM6Eh0hn6iQ=s56 c rp mo br100Dr Ayse Ö.
12:42 17 Sep 23
Vielen Dank! Die SEO-Beratung von Herrn Trpcevski ist Gold wert! Die Preise sind im oberen Segment, aber definitiv jeden Cent wert. Sie haben uns nicht nur dabei unterstützt, unser Online Marketing zu verbessern, sondern auch dasVerständnis für SEO erweitert und mehr Interessenten auf unsere Webseite gebracht. Wir können SeoGuideline uneingeschränkt weiterempfehlen, wenn Sie nach einer professionellen und effektiven SEO Beratung suchen.

Pirmin Özdemir, Webdesign und Administration @ Hautarztpraxis Dr. Ayse Özdemir
ACg8ocLLz eeIp0LiYTl1REwseGTmfJ5 f1fLOI 8Gs3Tb53Ywssgw=s56 c rp mo ba3 br100Pirmin
08:28 16 Jul 23
Exzellente SEO-Beratung mit nachhaltigen Ergebnissen!

Wir hatte das Vergnügen die SEO-Beratungsdienste von SeoGuideline in
Anspruch zu nehmen, und sind überaus beeindruckt von der Professionalität und den erzielten Ergebnissen. Mithilfe der Beratung von Herrn Trpcevski konnten wir die richtigen & wichtigen Stellschrauben drehen und unsere Sichtbarkeit innerhalb unserer Stadt Freiburg stark erhöhen. Der Fokus lag primär darauf lokal besser aufgefunden zu werden - und das hat geklappt! Wärmstens zu empfehlen.
ALV UjWrV2lRxFj8JQ9QwJuC0OmNWSiEL8LWeHM5Shz0gMgIYqZYaf4=s56 c rp mo br100Staatsweingut F.
07:27 29 Sep 22
Wir freuen uns sehr, dass SEO Guideline uns bei dem großen Projekt unseres Relaunchs bestens betreut hat. Es fand eine Kommunikation auf Augenhöhe statt. All unsere Fragen wurden ins Detail beantwortet und unsere vielfältigen Anliegen in den gesamten Arbeitsprozess aufgenommen.

Das Team von SEO Guideline hat uns mit top aufbereiteten und maßgeschneiderten Maßnahmenkatalogen bei der Umsetzung beraten und stand uns auch danach noch tatkräftig zur Seite. Auf kurzfristige Fragen wurde sehr schnell, umfangreich und verständlich reagiert.
ACg8ocICvhC424rQvSg A R2c fMfl1MBIXRb4M8LscjwNb XyQzQg=s56 c rp mo br100Hanna N.
12:17 29 Nov 21
Herr Trpcevski hat mich bei der Beratung für meine Website intensiv betreut. Wir konnten in ausgemachter Zeit ein individuelles SEO Konzept ausarbeiten. 100% Termintreue und Preise laut Angebot wurden verbindlich eingehalten. Leistungen würde ich wieder in Anspruch nehmen.
ALV UjXeASurZI24ViEu7dV6zFdGUPZTA2P7LHGRIduOVRurq0gY Y7I=s56 c rp mo br100allsafe G.
07:00 03 Feb 25
Kristian takes the time to understand and get to know the company. He is always available to answer any questions. We can only recommend working with him!
ACg8ocLKVEzhb71tu6u5gw0yXcjsbGfcT5T3Zy0t6DtoBGGzrlhM3w=s56 c rp mo br100Eugen P.
11:15 20 Oct 24
Thank you for optimizing one of our websites. We previously tried to do SEO ourselves, but realized that it was almost impossible given all the daily business. Mr. Trpcevski confidently optimized our website and clearly informed us about the necessary measures. We look forward to continuing to work with him!
ACg8ocIakA34IohFVPVRLGzCAxi6eBS3rwe8j KuWrBS0mTnZT0bgw=s56 c rp mo br100TonerOffice D.
13:51 01 Jul 24
Thank you for the friendly and professional advice.
ACg8ocLHBUeeAkyrXrWVKq3ct rcWzoh3XRp3yUwK84KV2IExfm98Q=s56 c rp mo br100Rubar V.
16:21 23 Jun 24
Dear Mr Trpcevski,

Thank you for your advice on local search engine optimization. The advice helped our company in Freiburg to become more visible locally. Mr. Trpcevski was able to explain the complicated topic of SEO to us in an easy and understandable way.
Thank you for the great support!!!
ACg8ocK8QWVLdfekdhZF76aaH ZkCJ HynN0faSnD01ajrbod 4ZWw=s56 c rp mo br100Florian R.
04:20 13 Nov 23
It doesn't get any better! If you want a professional homepage that not only shows beautiful pictures, but is actually thought through in depth, this is the right place for you. Fast, friendly and competent advice, a high level of expertise and taste. Great recommendation!
ACg8ocImkYytuMaFX1IiE9bsq0CrepGD rZL6VVgg04FLJwz NRx A=s56 c rp mo br100Tobias T.
16:24 12 Nov 23
Mr. Trpcevski knows his craft. He is very knowledgeable about SEO. He managed to make our website find much better on Google, which meant we received more inquiries. For this reason we are happy to give it 5 stars because we are very satisfied and would be happy to recommend it to others.
ACg8ocIsrWLeN9Jh1ELVkPx52dX2E1rktLbn4oud CqqM6Eh0hn6iQ=s56 c rp mo br100Dr Ayse Ö.
12:42 17 Sep 23
Thank you! Mr. Trpcevski's SEO advice is worth its weight in gold! The prices are on the high end, but definitely worth every penny. They not only helped us improve our online marketing, but also expanded our understanding of SEO and brought more interested parties to our website. We can fully recommend SeoGuideline if you are looking for professional and effective SEO advice.

Pirmin Özdemir, web design and administration @ dermatologist's office Dr. Ayse Ozdemir
ACg8ocLLz eeIp0LiYTl1REwseGTmfJ5 f1fLOI 8Gs3Tb53Ywssgw=s56 c rp mo ba3 br100Pirmin
08:28 16 Jul 23
Excellent SEO advice with sustainable results!

We had the pleasure of using SeoGuideline's SEO consulting services
and are extremely impressed by the professionalism and results achieved. With the help of Mr. Trpcevski's advice, we were able to make the right and important adjustments and greatly increase our visibility within our city of Freiburg. The primary focus was on being easier to find locally - and that worked! Highly recommended.
ALV UjWrV2lRxFj8JQ9QwJuC0OmNWSiEL8LWeHM5Shz0gMgIYqZYaf4=s56 c rp mo br100Staatsweingut F.
07:27 29 Sep 22
We are very pleased that SEO Guideline provided us with the best possible support for our large relaunch project. Communication took place at eye level. All of our questions were answered in detail and our diverse concerns were taken into account throughout the entire work process.

The SEO Guideline team advised us on the implementation with well-prepared and tailor-made catalogs of measures and continued to provide us with active support afterwards. Short-term questions were responded to very quickly, comprehensively and understandably.
ACg8ocICvhC424rQvSg A R2c fMfl1MBIXRb4M8LscjwNb XyQzQg=s56 c rp mo br100Hanna N.
12:17 29 Nov 21
Mr. Trpcevski gave me intensive advice on my website. We were able to develop an individual SEO concept in a timely manner. 100% adherence to deadlines and prices according to the offer were bindingly adhered to. I would use the services again.
yH5BAEAAAAALAAAAAABAAEAAAIBRAA7

planung teamarbeit

Scaling online sales: Strengthen your digital brand in an AI world

Being present when it counts: This defines strong and trusting relationships, even in a brand context. Position your brand as the first choice and develop authentic connections with your target group. Tailor-made content marketing and sustainable SEO strategies support you on this path.

Website optimization for companies

Are you an entrepreneur and need a professional website to strengthen your online presence? Or would you like to gain the know-how to optimize your website yourself in the future and are looking for qualified SEO training for your managers?

I am your contact for effective web solutions and SEO strategies. My promise is to provide individual advice tailored to the specific needs of your company.

projektuebergabe in freiburg nach einem webdesign fuer kleine Unternehmer. Eine Karikatur eines Kunden von Seoguideline

SEO expert from Germany – now in Cyprus

If I were faced with the task of completely redesigning a website, I would start with keyword research. This process is the crucial element in determining precisely which terms potential customers are searching for.

It is extremely important to invest a lot of time and expertise in this phase. This is because keyword research forms the foundation of every website and significantly determines its structure and content.

Kristian Trpcevski
SEO expert & lecturer

seoguideline logo schwarz menu
5.0
Based on 17 reviews
powered by Google
yH5BAEAAAAALAAAAAABAAEAAAIBRAA7

Kristian Trpcevski

Kristian Trpcevski

Managing Director

How can I support you?

Doc-text-inv Doc-text-inv

Content creation

Say more with less – and reach exactly those who count. Content with relevance, structure and impact.

Have SEO texts created –>

SEO support

Growth is no coincidence. We manage your visibility strategically, continuously and based on data.

SEO support –>

Rocket Rocket

Web design

Turn your digital presence into a real experience – through clarity, function & user guidance.

Have a website created –>

Ready to discover your potential on your website?

This contact form is deactivated because you refused to accept Google reCaptcha service which is necessary to validate any messages sent by the form.